Sverrir Victors - CEO Nordic in Middle East

A Message from
Our CEO

Sverrir Victors • Nordic in Middle East

"Dear partners, clients, and friends,"

When we founded Nordic in Middle East, our vision was rooted in a simple yet powerful idea: to bridge the gap between the timeless values of the Nordic region and the boundless ambition of the United Arab Emirates. Today, as we look across the evolving landscape of the UAE, that vision has never felt more relevant.

The UAE is a global crossroads of innovation, luxury, and forward-thinking leadership. By integrating the Nordic pillars of sustainability, functional design, and uncompromising quality into this vibrant market, we are creating a unique synergy that benefits businesses and individuals alike.

What Sets Us Apart

What truly differentiates Nordic in Middle East is our deep-rooted expertise and dominant market presence. With over 15 years of experience in sales and marketing specifically within the United Arab Emirates, we possess a level of insight that few can match.

Furthermore, our group proudly operates the specialized brands Nordic in Dubai and Nordic in UAE, establishing us as a marketing powerhouse with an unparalleled reach across the region. Our journey has been defined by local knowledge, hands-on experience, and strong business relationships built on a foundation of mutual trust and respect.

Our Commitment to You

At Nordic in Middle East, we view ourselves as more than just a service provider; we are your strategic partner. Our mission is built on three core promises:

  • 01. Integrity:We lead with the transparency and honesty that Nordic business culture is world-renowned for.
  • 02. Curated Excellence:We handpick brands and opportunities that meet the highest standards of craftsmanship and innovation.
  • 03. Cultural Connection:We act as a gateway, helping Nordic entities navigate the UAE market while introducing the Emirates to the best of our heritage.

The journey so far has been nothing short of inspiring. As we continue to expand our footprint across the UAE, I want to thank you for being part of our community. Together, we are not just witnessing growth; we are building a legacy of quality that spans continents.

Warm regards,

Sverrir Victors

CEO, Nordic in Middle East